Which of the following terms is NOT a category of intellectual property?

The term "marketing strategies" does not fall under the categories of intellectual property. Intellectual property refers to creations of the mind that can be legally protected, allowing creators to control their use and benefit from them. The main categories of intellectual property include patents, copyrights, and trade secrets.

Patents protect inventions, providing the inventor with exclusive rights to use and commercialize their creation for a certain period. Copyrights protect original works of authorship, such as books, music, and software, allowing creators to control the reproduction and distribution of their work. Trade secrets encompass confidential business information that provides a competitive advantage, such as formulas, practices, and processes that are not publicly known.

In contrast, marketing strategies are business plans and approaches for promoting products or services; they are not legally protected in the same way as intellectual property categories. While elements of a marketing strategy may involve proprietary processes or content that could be protected as intellectual property (like a unique advertising campaign or branding), the strategy itself does not constitute a category of intellectual property.